With iPhone sales growing at a fast clip in India, the last large untapped market globally, CEO Tim Cook is confident that he can turn the country into the next China for Apple.
As sales of the iconic iPhone continue to fall globally, India is emerging as a shining star for Apple. Sales of the flagship devices were up by 50 per cent year-on-year in the 12 months that ended September.
"Our iPhone sales in India were up over 50% in financial year 2016 compared to the prior year, and we believe we're just beginning to scratch the surface of this large and growing market opportunity," said Tim Cook, CEO of Apple, in its latest earnings call with investors on Wednesday.
While sales of the iPhone in India are still minuscule in comparison to that of China, a fast growing economy and massive youth population could help Apple develop it into a huge market. Moreover, with 4G infrastructure only bursting onto the scene in the past few months, sales of smartphones in India are expected to accelerate even further.
As sales of the iconic iPhone continue to fall globally, India is emerging as a shining star for Apple. Sales of the flagship devices were up by 50 per cent year-on-year in the 12 months that ended September.
"Our iPhone sales in India were up over 50% in financial year 2016 compared to the prior year, and we believe we're just beginning to scratch the surface of this large and growing market opportunity," said Tim Cook, CEO of Apple, in its latest earnings call with investors on Wednesday.
While sales of the iPhone in India are still minuscule in comparison to that of China, a fast growing economy and massive youth population could help Apple develop it into a huge market. Moreover, with 4G infrastructure only bursting onto the scene in the past few months, sales of smartphones in India are expected to accelerate even further.
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