Wednesday 23 November 2016

Has the US Presidential election cast a shadow on Black Friday 2016?

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As US President-elect Donald Trump gears up to take office from the 44th and current President of the United States, pundits are having a field day trying to estimate the impact that will likely have on the US citizens. Among the immediate concerns is the impact the election result will have on the holiday spending, especially Black Friday on November 25, 2016. 
READ OUR FULL COVERAGE ON THE US PRESIDENTIAL ELECTION
While some are ambivalent about it, most media reports have indicated that Black Friday might not see as spectacular spending as expected. According to a news article, this year, Veterans Day - the first peak of several peak spending days during the holiday season – failed to kick off holiday spending. It was reported that the sales we

Has the US Presidential election cast a shadow on Black Friday 2016?

re $380 million lower than expected, at $1.16 billion. Quoting Adobe Digital Insights, the report indicated that the sales registered a measly 1% growth over a year earlier, against the predicted growth of 16%


Black Friday in India!

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